Sell More Cars with Expert Car Dealership Marketing

Facebook Sales Events are specialized marketing campaigns that use targeted Facebook and Instagram ads to reach local car buyers and trade-ins. They benefit your dealership by offering:

• Precision targeting by demographics, interests, and purchase intent
• Professional automotive lead generation with our U.S.-based BDC team
• Guaranteed appointments (75, 100, or 150 based on event duration)
• Industry-leading cost of just $72.36 per appointment
• Typically a 60% show rate with high conversion potential

This strategic approach drives more qualified showroom traffic, increases car sales volume, and provides a measurable return on your marketing investment. Our clients consistently see higher engagement than traditional advertising methods.

We offer Guaranteed Single-Store Appointments with a clear structure:

• 3-Day Event: 75 appointments
• 5-Day Event: 100 appointments
• 7-Day Event: 150 appointments

Our process includes rapid campaign setup within 24 hours, full-service management from ad creation to lead conversion, and a live U.S.-based BDC team that qualifies automotive leads in real-time. At an industry-best $72.36 per appointment, we deliver exceptional value. If we don't hit the promised number, we continue working at no extra cost until we do.

Note that walk-ins who see the advertising without submitting a lead are not counted in these guarantees, though they often provide additional sales opportunities.

Willowood Ventures stands apart through:

• Guaranteed automotive dealer leads that no other marketing firm offers
• Industry-leading cost of just $72.36 per appointment
• Proven results across dealerships of all sizes throughout the United States, Canada, and Mexico
• Our North Carolina-based BDC team that qualifies automotive sales leads in real-time (operating 14 hours daily)
• Industry-specific expertise: our CEO, Dominic Scruggs, brings over 20 years of hands-on automotive experience
• Team depth: even our newest members have 5+ years of dealership experience

This automotive industry focus allows us to create more effective Facebook Sales Events tailored specifically to car dealership marketing needs and customer buying behaviors.

As one of the leading automotive lead generation companies, we deliver superior results compared to traditional advertising through our targeted Facebook Sales Events. While traditional methods like radio, TV, and print have declining effectiveness, our digital approach offers:

• Precise targeting based on buying signals and demographics
• Industry-leading $72.36 cost per appointment
• Measurable results with detailed performance tracking
• Guaranteed appointment volume not available with traditional media
• Rapid deployment and flexibility to adjust campaigns in real-time

Most clients run events monthly, with our average 60% show rate and roughly half of those closing, the ROI is quickly evident and outperforms traditional marketing channels that cannot provide such specific performance metrics or guarantees.

Our automotive sales leads services work effectively for virtually all dealership types and inventory mixes. We've delivered successful car dealership marketing campaigns for:

• New car franchises (domestic and import)
• Used car independent dealers
• Luxury brand retailers
• Buy-here-pay-here operations
• Multi-brand auto groups

While new vehicle sales benefit from our targeted approach, we excel particularly with pre-owned inventory and trade-in acquisitions. Our targeting can focus on specific demographics matching your ideal customer profile, whether you're promoting high-line luxury vehicles, affordable family SUVs, or special financing options. Each campaign is customized to showcase your dealership's unique inventory strengths and promotional offers, with an industry-best cost of $72.36 per qualified appointment.

Our automotive lead generation system includes advanced filtering to identify and remove test leads before they reach your sales team. Unlike other automotive lead providers, we have:

• A dedicated U.S.-based BDC team that pre-qualifies every lead through personal phone contact
• Multi-step verification processes to confirm appointment intent
• Behavioral pattern recognition to flag suspicious submissions
• Quality control monitoring that ensures only genuine prospects count toward your guaranteed appointment total

This human verification process eliminates the vast majority of test lead submissions and delivers an industry-leading $72.36 cost per valid appointment, ensuring your sales team only spends time with qualified prospects.

To launch your automotive dealer leads campaign, we need:

• Your dealership name, address, and contact information
• Event dates and duration preference (3-day, 5-day, or 7-day)
• Key selling points or special offers you want to highlight
• Your target market geography (typically 25-50 mile radius)
• Any specific inventory focus (new models, pre-owned, specific vehicle types)
• Basic dealership branding assets (logo, colors)

Our team handles everything else, from ad creation and targeting to lead qualification and appointment setting. We'll provide regular performance updates throughout the campaign and a comprehensive report after completion, showing leads generated, appointments set, show rates, and sales attribution data. Our industry-leading $72.36 cost per appointment delivers exceptional ROI for your car dealership marketing investment.

Willowood Ventures offers the most cost-effective automotive lead generation in the industry with an unprecedented $72.36 per qualified appointment - significantly lower than the industry average. Our pricing structure includes:

• Transparent, all-inclusive pricing based on event duration
• 3-day events with 75 guaranteed appointments
• 5-day events with 100 guaranteed appointments
• 7-day events with 150 guaranteed appointments
• No hidden fees or additional charges

This all-inclusive price covers campaign creation, ad spend, lead qualification through our U.S.-based BDC team, and complete performance reporting. Unlike other automotive lead providers who charge per lead regardless of quality, we only count verified appointments with qualified buyers. If we don't deliver the promised number of appointments, we continue working at no additional cost until we meet our guarantee.

Our specialized approach to generating subprime automotive leads involves custom targeting parameters designed specifically for special finance departments. Our process includes:

• Tailored ad campaigns that speak directly to credit-challenged consumers
• Marketing messaging focused on approval-based language rather than specific vehicle features
• Specialized form fields to pre-qualify leads based on credit situations
• BDC team members trained in handling subprime inquiries with sensitivity
• Custom targeting that reaches consumers actively seeking credit solutions

This targeted approach delivers high-quality special finance opportunities at our industry-leading rate of $72.36 per appointment - providing exceptional value for dealerships with dedicated special finance departments or buy-here-pay-here operations.