WILLOWOOD IS A META CERTIFIED BUSINESS PARTNER.

Run a Facebook Sales Event With Your Existing Agency. Keep Your Team in Place.

A Facebook sales event with your existing agency brings set appointments to your store while your agency keeps its ongoing work. Willowood runs the Meta ads. Our live US-based bilingual BDC sets appointments in Willowood’s own CRM, and you get a live login. Your dealership sells the cars.

BOOK MY DEMO CALL (843) 310-4108

Call us to map the event around your agency, BDC and floor.

This page is for dealership owners, GMs, GSMs, marketing directors and independent owners.

600+DEALER PARTNERS
150+SET APPOINTMENTS PER EVENT
98.6%LEAD RESPONSE RATE
90%REBOOK RATE
Facebook sales event with your existing agency for a car dealership

Your agency keeps its role.

A Dealership Marketing Agency Partnership With Clear Responsibilities

When the floor is slow, aged inventory is sitting and the month is behind, the last thing you need is an argument over who owns the next campaign. A Facebook Sales Event is a 3 to 7 day push for set appointments. Willowood handles the event ads and appointment setting while your agency continues its other work.

If leads are going unanswered, our live US-based bilingual BDC handles event lead response in English and Spanish, 24/7/365. Your BDC keeps its other responsibilities. Before launch, we agree on who answers event leads and how your floor receives appointment notes.

Your team still approves the event direction, reads the appointment notes and handles the showroom visits. Forward this table to your owner, agency and BDC manager so everyone can review the same division of work.

Who handles each part of your event?
ResponsibilityWillowood handles the event.Your dealership and agency keep their roles.
Ad account and pagesWillowood runs the event campaign on your dealership’s Facebook page with granted access. We confirm the ad account and page permissions before launch.Your dealership grants the agreed access. Your agency keeps everything else it manages.
Creative approvalWillowood builds the event creative and coordinates approval before launch.Your dealership names the approver and agrees on your agency’s review role up front.
Lead responseOur live US-based bilingual BDC answers event leads in English and Spanish, 24/7/365.Your BDC continues its other work. We agree on event lead responsibilities so your teams know who is responding.
Appointment notes to the floorOur BDC sets appointments and records notes in Willowood’s proprietary CRM. Your dealership gets a live login.Your managers and floor use the login to review appointment notes and prepare for each visit.
Existing CRMWillowood does not write into your dealership’s CRM. Your team can export from Willowood’s CRM.Your dealership decides how to use the export and handles any entry into its existing CRM.
ReportingWillowood provides event reporting. Your dealership sees appointment activity through its live login, and an agency partner gets reporting.Your dealership tracks shows, sold units and gross. Your agency continues reporting on its other work.
Who talks to the customerWillowood’s BDC handles event lead conversations and appointment setting.Your dealership handles the showroom visit and sells the car. We agree on the customer handoff before launch.
After the eventYour dealer login provides access to event records during and after the event. Your team can export them from Willowood’s CRM.We agree on follow-up responsibilities before launch. Your dealership and agency continue the work assigned to them.

Agencies keep the dealer relationship.

How Our Automotive Agency Partner Program Works

Willowood already delivers events for automotive agencies that keep the dealer relationship. Your agency keeps that relationship. Willowood delivers the event campaign and BDC, and your agency gets reporting.

Billing choices are agreed up front. One dealer per market still applies. We discuss responsibilities and client communication before the event so your agency can explain the arrangement clearly to the dealer.

If you are an agency, email info@willowoodventures.com or call (843) 310-4108 and say you are an agency.

“Your next event needs clear responsibilities and buyers who show up.”

We don’t wait for traffic. We create it.

Everyone knows the plan before launch.

How a Facebook Sales Event With Your Existing Agency Works

1

We Map the Responsibilities

Book your demo. We review your inventory and event goals, then agree on the roles for your agency, BDC and floor.

2

We Prepare the Campaign

We confirm access to your Facebook page, build the event ads and coordinate creative approval. Your agency keeps its ongoing campaigns.

3

Our BDC Sets Appointments

Our live US-based bilingual BDC responds to event leads in English and Spanish, 24/7/365. Set appointments and notes live in Willowood’s proprietary CRM.

4

Your Team Sells the Cars

Your floor reviews the appointment notes through your live login and handles the visits. Your managers track shows, sold units and gross alongside the event reporting.

One event produced these results.

A Nissan Dealer in Illinois Added 37 Extra Units

The dealer ran a 4-day event.

The event produced 167 set appointments, 37 extra units and $128K gross. These figures describe one event result.

Your demo is where we map the event to your store and explain the set appointment target. Bring your agency or BDC manager so you can review the responsibilities together.

167SET APPOINTMENTS
37EXTRA UNITS
$128KGROSS
4DAYS

We take responsibility for the event.

Why Dealers and Agencies Work With Willowood

We Keep Working Until We Hit the Target

Every package carries a set appointment target. If we miss it, we keep working at no extra cost until we hit it.

Your Agency Keeps Its Role

We handle the event campaign and BDC. Your agency keeps its ongoing work, with access and approval responsibilities agreed before launch.

Real People Answer Event Leads

Our live US-based bilingual BDC works in English and Spanish, 24/7/365. We have a 98.6% lead response rate and under 3 minutes average response.

Your Floor Can See the Notes

Your dealership gets a live login to Willowood’s proprietary CRM. Your team can review set appointments and notes, then export records for its own workflow.

We Serve One Dealer Per Market

One dealer per market still applies when an agency brings us the event. We review your market when we discuss your event.

Dealers Come Back

Willowood has 600+ dealer partners and a 90% rebook rate. We are a Meta Certified Business Partner.

Bring your agency and BDC manager.

Book Your Demo

We will map the event around your inventory, agency and BDC so you can see exactly what your team needs to do.

You can settle the details before launch.

Your Agency, BDC and CRM Questions Answered

Can I run a Facebook sales event without replacing my agency?
Yes. A Facebook sales event with your existing agency lets you keep your team in place while Willowood runs the event campaign on your dealership's Facebook page with granted access. Your agency keeps its other work. We agree on campaign access, creative approval and lead responsibilities before launch.
Who answers event leads, and will appointments go into my CRM?
Willowood's live US-based bilingual BDC responds to event leads in English and Spanish, 24/7/365. Our BDC sets appointments in Willowood's proprietary CRM, and your dealership gets a live login for appointment notes. Willowood does not write into your existing CRM. Your team can export from Willowood's CRM and handle any entry into your own system.
Who talks to the customer after the event?
During the event, Willowood's BDC handles event lead conversations and appointment setting. Your dealership handles showroom visits and sells the cars. Before launch, we agree on the handoff for follow-up after the event. Your dealer login provides access to the event records during and after the event, and your team can export them from Willowood's CRM.
How does the automotive agency partner program work?
Willowood already delivers events for automotive agencies that keep the dealer relationship. The agency keeps that relationship, billing choices are agreed up front, and Willowood delivers the event campaign and BDC. The agency gets reporting, and one dealer per market still applies.
Will a dealership marketing agency partnership replace our current agency?
No. Willowood handles the event campaign and event lead response. Your agency keeps its ongoing work. The responsibility table on this page gives your GM and agency a starting point for agreeing on access, creative approval, reporting and customer follow-up.
Can my agency work with Willowood as a Facebook sales event reseller?
Willowood delivers events for automotive agencies that keep the dealer relationship. Contact us to discuss how event delivery, reporting and billing choices would work for your agency. Email info@willowoodventures.com or call (843) 310-4108 and say you are an agency. Terms are agreed up front.
Do you offer white label Facebook sales events for agencies?
Contact Willowood to discuss your agency's branding and client communication needs. We already deliver events for agencies that keep the dealer relationship, but any white label arrangement must be agreed up front. Willowood delivers the event and BDC, the agency gets reporting, and one dealer per market still applies.
What happens if you miss the set appointment target?
Every package carries a set appointment target. If we miss it, we keep working at no extra cost until we hit it. Your dealership gets a live login to Willowood's proprietary CRM to see the set appointments and notes. Your team handles the showroom visits and sells the cars.

Keep Your Agency. Put an Event on the Calendar.

Book your demo to review your market and the set appointment target, then agree on what Willowood, your agency and your floor will handle.

BOOK MY DEMO CALL (843) 310-4108