Introducing
Willowood Ventures Automotive Staffed Events
Simply put, we’ll blow past your new car number, set records in used gross and clear out any stale inventory and do it in 5-10 days. Willowood Ventures offers staffed events and direct mail for car dealerships across the nation who want hundreds of daily foot traffic in their showroom!
We bring REAL results to your dealership during our 5-10 day Super Sale Staffed Promotional Event
At Willowood Ventures, we specialize in automotive staffed events that deliver real results. With over 20 years of experience and thousands of successful events, we know how to boost sales, maximize profits, and leave your customers satisfied.
Our team is made up of experienced professionals—former General Managers, Finance Managers, and top salespeople from across the country. Unlike others, we don’t use random contractors. Every member of our team is full-time and highly trained, with annual updates to stay sharp.
If you’re ready to take your dealership’s event to the next level, reach out to Willowood Ventures today. Let’s make it a success!
Automotive Staffed Events are crucial for igniting record sales. Direct mail brings in the results!
Dealership staffed events are game-changers in today's competitive automotive landscape. These aren't your typical showroom visits - they're carefully orchestrated sales event powered by automotive direct mail designed to get direct results. By leveraging automotive experts and targeted marketing strategies like automotive direct mail, these events can significantly boost your dealership's performance.
Gross Profit Generator Staffed Events Win!
Creating a Seamless Customer Experience
Importance of Staffed Sales Events
Auto Sales Event Staff Includes:
- Team Leader/ Desk Manager
- Closer- Certified In the art of a car deal guaranteed!
- 6-10 Licensed & Season Sales Professionals
Measuring Sales Event Performance
- Mail Piece Qty
- Leads Generated
- Total Cars Sold
- 50,000
- 2,081
- 91
Direct Mail
Domination
Results That Guarantee Success
Reach your ideal automotive customers through strategically crafted direct mail pieces that generate qualified leads and increase dealership visits.
The Willowood Ventures Difference in Automotive Staffed Events
We don't just run events. We engineer success.
Glossary for Staffed Events
Automotive Liquidation Sale: A type of event where dealerships aim to quickly move inventory, often with substantial discounts, to clear out older stock.
Automotive Roadshow: A traveling promotional event where dealerships showcase vehicles across various locations to attract a broader audience.
Auto Staffed Sales Event: A sales event supported by additional temporary staff to manage increased customer traffic and improve sales.
Car Pro Event: A specialized sales event aimed at providing a high-touch experience, often involving automotive experts or brand ambassadors.
Customer Events: Events focused on engaging existing clients and attracting new ones through special promotions and exclusive previews.
Dealership Events: General term for events hosted by dealerships to promote sales, new models, or special offers to customers.
Elite Dealer Solutions: High-level sales and marketing strategies designed for premium dealerships, often including specialized events.
Factory Events: Sales events that are often backed by manufacturer incentives or factory rebates, making them appealing to customers.
Fully Staffed Events: Sales events where a dealership employs additional staff members to manage high traffic and maximize sales opportunities.
Hosted Events: General term for any event that a dealership organizes to boost engagement and sales, often with a specific theme or promotion.
Mail Event: A promotional event that is marketed primarily through direct mail campaigns to reach targeted audiences.
Offsite Sale: Sales events held outside of the dealership's premises, often at large venues, to attract new customers.
Promotional Events: General term for any events designed to promote a dealership’s offerings, typically involving special deals and incentives.
Road Show: A traveling event where vehicles are showcased at multiple locations, allowing the dealership to reach a broader audience.
Road Warrior Event: A mobile sales event strategy where a dealership takes the sale to different geographic locations, meeting customers where they are.
Staffed Events Super Sales: A large-scale sales event that uses extra staffing to handle a surge in customer visits and inquiries, maximizing sales opportunities.
Staffed Sales: Sales events specifically designed to boost volume, supported by a temporary team to ensure smooth operations.
Super Sale: A term used for highly-promoted sales events, often featuring deep discounts and time-limited offers to attract a large crowd.
Tent Event: An outdoor sale event, typically held in large tents near or outside of a dealership to create a unique, engaging buying experience.
Automotive Staffed Events: Your Secret Weapon for Dealership Success
They're targeted high-impact sales events.
I get it. The dealership is struggling. Your missing the target, teams frustrated, you heard of a staffed event but don't know what to expect. Here's the facts! A Staffed Event will fix every problem you have.
Why Automotive Staffed Events Matter?
- They create urgency
- Move aged inventory
- They attract serious buyers
- Massive 2021-2022 like grosses.
Our Best Staffed Events Average Average $700,000 in Gross!
The Fastest Mail Turnaround PERIOD!
We have the fastest turn around in the industry. We own the mail house! We can be in mailboxes within 72 hours from print.
Lower Floorplan Expense - Volume Solves Problems
We moving massive amounts of inventory while we increase gross. During normal business that feet is nearly impossible. With us…POSSIBLE!
Process Driven
You Have backup. Not only do we come with amazing mail we have patented sales techniques our staff will share and train on. Your team will develop skills to help for years!
Maximize Profit
We will bring in experienced staff, as many as what is needed including closers, and managers to maximize every deal. We clear old inventory, and save you thousands in discounts.
Automotive Staffed Events
The Hidden Benefits of Dealership Staffed Events
Maximizing Profits with Ethical Sales: The Willowood Ventures Approach
At Willowood Ventures, we believe in maximizing your dealership’s profitability through a powerful combination: ethical sales tactics and high-performing used car inventory.
As you’ve seen, a robust selection of used units is crucial for driving larger sales. But even with the best inventory, many dealerships struggle to capitalize on traditional “staffed events.” While some see success, far too often these events leave dealers and customers feeling frustrated.
Why Traditional Sales Events Fall Short:
Sales staff burnout: High-pressure tactics can alienate your valuable sales team, leaving them demotivated and dreading future events.
Customer dissatisfaction: Aggressive sales techniques can drive away potential buyers, creating a negative experience that damages your dealership’s reputation.
Missed opportunities: When your in-house team is disengaged and customers are walking out unhappy, valuable sales are slipping through the cracks.
The Willowood Ventures Difference:
We take a fundamentally different approach. We understand that your dealership’s success is built on long-term relationships with both your staff and your customers. That’s why we prioritize:
Clean and ethical sales: We build trust with customers through transparency and genuine value, fostering positive experiences that lead to repeat business.
Empowering your team: We work collaboratively with your sales staff, providing training and support to maximize their skills and ensure they’re fully engaged in the process.
Comprehensive traffic capture: Utilizing a multi-pronged strategy, including a strong BDC, detailed reporting, and advanced sales tools, we ensure that no opportunity is missed, both during and after the event.
Willowood Ventures is committed to your dealership’s long-term success. We help you achieve high grosses on every unit while maintaining the integrity of your brand and fostering lasting customer relationships.
Let’s work together to elevate your dealership’s performance. Contact us today to learn more about our proven strategies.
You have more than an ad agency with us, you have a true dealer partner who is worried about car deals, net profit, and continued growth in market share.
Transform Your Dealership with Winning Automotive Marketing
Dominate your market with Willowood Ventures. Our powerful marketing strategies empower you to outperform the competition and achieve sustainable growth across all departments, both fixed and variable.
FAQ's About Automotive Staffed Events
Automotive staffed events are high-impact sales events designed to drive traffic, generate leads, and close deals at car dealerships. These events typically involve targeted direct mail campaigns, special promotions, and the presence of experienced sales professionals to handle the increased customer flow.
As soon as we finalize the details, we can have mailers printed and in mailboxes within 72 hours. We can assemble a sales team and have them at your store within a week.
A successful staffed event typically generates $250,000+ in gross profit, with some reaching $1,000,000. Results depend on factors like brand, time of year, and demographics. Contact us for an estimate specific to your event.
Yes, we guarantee a minimum of $100,000 in sales from the event. Contact us to discuss available options.
The ideal frequency depends on dealership size and market conditions, but many dealerships find success by running these events quarterly. This approach allows you to leverage seasonal trends while keeping the events special.
Our events stand out due to the high volume of traffic they generate and the expertise of our team. We bring seasoned professionals who excel at turning shoppers into buyers and maximizing profit. Our focus is on results—no order-takers, just proven closers.
We can provide a closer, a desk manager or team lead, and several experienced sales professionals. The number of sales staff will depend on the size of the event and the needs of your dealership.
Our staffed events are intensively planned and executed. They include additional sales personnel, targeted direct mail campaigns, and special promotions to create urgency and drive immediate sales, unlike typical sales days.
Direct mail is a key part of our event promotion strategy. Targeted mailers reach potential buyers with personalized offers, driving them to the event and increasing the chances of converting them into buyers.
Work with event partners who focus on training and empowering your regular team. A successful event should leave your staff with improved skills and confidence, benefiting your dealership long after the event.
While sales are the primary goal, a well-executed event also builds brand awareness, generates leads for future sales, and creates positive customer experiences that can lead to long-term loyalty and referrals.
Ready to Drive More Traffic to Your Dealership?
Boost sales with our expert-staffed events and high-impact direct mail campaigns. Let us bring the buyers to you!
