🚗 Elevate Your Dealership: Generate 150+ Guaranteed Appointments with a Facebook Sales Event in One Week!!

A Facebook Sales Event is a data-driven digital marketing campaign that combines precision-targeted social media advertising on Facebook and Instagram with professional BDC support to generate 150+ qualified appointments for your dealership in one week. Unlike traditional promotional events, it focuses on connecting with ready-to-buy customers without relying on gimmicks or giveaways.

Willowood Ventures has managed over $4 million in social media advertising spend for automotive dealerships. Our campaigns consistently deliver 150+ appointments per event week, with a 72% show rate and an average front-end profit of $3,500 per vehicle sold.

Your dealership can expect 150+ confirmed appointments during a Facebook Sales Event week. Our data shows a 72% show rate, meaning approximately 108 potential buyers will visit your showroom. With proper follow-through, dealers typically see 40-50 units sold from a single event.

Your team receives appointments through a live Excel spreadsheet updated in real-time as our BDC confirms them. You'll see customer information, preferred vehicles, and scheduled times. We also integrate with major CRM systems to automatically input appointments into your existing workflow.

Our BDC team operates 14 hours daily (8 AM to 10 PM EST), 7 days a week, handling all lead engagement and appointment setting. They maintain contact through calls, SMS, and Facebook Messenger, confirming appointments and managing any scheduling changes to maintain high show rates.

Facebook Sales Events can run weekly without diminishing returns. Each event builds upon previous success by growing your social media following and lead database, creating a compound effect that improves targeting capabilities and reduces cost per lead over time while building your CRM database.

Yes, Facebook Sales Events work excellently alongside direct mail campaigns. We can target the same geographic areas as your mailers, creating multiple touchpoints with potential customers. This integrated approach typically increases response rates by 23% compared to single-channel campaigns.

Facebook Sales Events work synergistically with staffed events by pre-qualifying leads and scheduling specific appointment times. This reduces lot traffic congestion while increasing the quality of visitors. Our data shows staffed events paired with Facebook campaigns see a 40% higher closing ratio.

Our targeted social media ads use advanced demographic, behavioral, and geographic data to reach in-market buyers. We focus on specific zip codes within your market area, targeting buyers based on over 700 data points, including vehicle ownership history and purchase intent signals.

Willowood Ventures stands apart through our automotive-specific expertise, proprietary targeting methods, and dedicated 14-hour BDC operation. We’re the only provider offering guaranteed minimum appointment counts backed by performance data from over $4 million in managed ad spend.

We can launch your Facebook Sales Event within 24 hours. This includes setting up targeted ad campaigns, creating custom audience segments, and activating our BDC team. Your first appointments can start arriving within 48 hours of launch.

We provide real-time performance tracking through a live appointment dashboard, daily lead reports, and weekly performance summaries. Dealers can monitor key metrics including lead count, appointment show rates, sales matchbacks, cost per sale, and ROI calculations.

A Trade Up Event combines inventory acquisition with sales by encouraging customers to upgrade to newer vehicles. When paired with Facebook Sales Events, these promotions typically generate 71% more trade-ins than standard events, helping dealers maintain healthy inventory levels while driving sales.

Our BDC team responds to all leads within 3 minutes during operating hours (8 AM to 10 PM EST). This rapid response time helps maintain a 72% lead-to-appointment conversion rate, significantly higher than industry averages.

We create custom geographic zones based on your primary market area (PMA), typically focusing on zip codes within a 25-50 mile radius of your dealership. This targeted approach ensures your ad spend reaches the most valuable potential customers in your market.

Social media platforms like Facebook allow dealers to reach a wider audience, engage with potential customers, and drive ticket sales effectively. It’s a powerful tool to boost event awareness and attendance.

Focus on eye-catching visuals, clear calls-to-action, and detailed event information. Use high-quality images, compelling descriptions, and include links to your website or ticket sales platform.

Use Facebook’s targeting tools to focus on demographics, interests, and location. Tailor your content to resonate with your ideal attendees and leverage insights to refine your approach.

Track engagement metrics like ticket sales, post interactions, and attendee responses. Use data insights to adapt your strategy and improve future events.

Influencers can expand your reach by sharing your event with their followers. Collaborating with them builds credibility and drives attendance through trusted recommendations.

Yes, tools like targeted ads, analytics platforms, and automated communication systems streamline promotion and help you achieve measurable outcomes.

Regularly update your event page, share engaging posts, and interact with your audience. Offer exclusive deals or incentives to encourage participation and ticket sales.