Our team of automotive marketing specialists can help you implement a high-converting Facebook Sales Event strategy tailored to your dealership’s specific inventory and goals.
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Step-by-Step: Running a High-Converting Facebook Sales Event
Want 150+ Appointments In 7 Days? Here Is How!
Implementing a successful Facebook Sales Event requires careful planning and execution. Here’s how an experienced automotive advertising agency approaches this process:

Certified Meta
Business Partner
Custom Audience Development
Using Tiktok, Instagram, and Facebook’s targeting capabilities combined with dealership CRM data, Willowood Ventures as your preferred automotive advertising agency creates custom audiences of in-market shoppers most likely to respond to your specific inventory offers. Over 700 demographics we can choose from.
Compelling Creative Production
High-quality vehicle imagery, attention-grabbing headlines, and clear value propositions are developed specifically for the Facebook environment, optimized for both mobile and desktop viewing.
BDC Lead Optimization
Our expert BDC team works daily to manage Meta Messages, inbound calls, SMS messages, and Facebook interactions. We handle communication, so your dealership sees higher attendance, more appointments, and better sales results. We have mastered turning social comments into car deals. We manage hundreds of thousands of leads monthly!
Event Execution & Real-Time Optimization
The table has been set now it’s time for you to sell! We are seeing dealers have real results! Sell 30 to 50 cars this week. During the sales event, campaign performance is continuously monitored, with real-time adjustments to targeting, creative, and budget allocation to maximize results.

Post-Event Analysis & Reporting
Comprehensive reporting tracks leads, appointments, sales, and ROI, providing actionable insights for future campaigns. Our rebook rate is over 90%!

Get Your Custom
Facebook Sales Event Plan
Facebook Sales Event Plan
The Willowood Ventures Difference
SILVER
3-Day Facebook Sales Event
Call Now
- Targeted Ad Spend to Reach Your Audience
- 14-Hour Live BDC for Seamless Event Support
- Dealer-Branded Event Page for Maximum Awareness
- 100,000 Estimated Impressions to Drive Traffic
- Minimum 125 Potential Buyers Generated
- Over 75 Appointments Secured for Your Sale
GOLD
most people choose
5-Day Facebook Sales Event
Book Demo
- Everything in Silver, Plus Enhanced Benefits
- Double the Targeted Ad Spend to Maximize Reach
- 1 Extra Day BDC Support
- 300,000 Estimated Impressions to Boost Attendance
- Minimum 200+ Hot Automotive Leads Generated
- Over 100 Appointments Secured for Your Sale
Multi-Store Discounts Available
SILVER
3-Day Facebook Sales Event
Call Now!
- All Gold Benefits, Plus Premium Features
- Maximum BDC Coverage for 24-7 Event Support
- Instagram Ad Spend to Expand Your Audience Reach
- 400,000 Estimated Impressions to Boost Attendance
- Minimum 300+ Leads for Car Dealerships
- Over 150+ Appointments Secured for Your Sale
WHEN CAR DEALERS
DO
WORK WITH US.
Transform your car dealership marketing with our proven Facebook Sales Event platform. Generate hundreds of leads, reach your target audience, and watch your sales team close 20-50 deals and book
150+ appointments all in just one week!
High-Impact Facebook Sales Event
Our proven Facebook Sales Event strategy a turnkey package to generate a massive surge in showroom traffic and appointments. We are experts in crafting the perfect Facebook Buyback Event.
Exceptional BDC Performance
Our highly trained BDC achieves a 98.9% lead response rate under 2 minutes, ensuring we connect with every lead and turn them into qualified showroom appointments.
Guaranteed Results & ROI
We're so confident, we guarantee we'll meet your appointment target, or we work for free. Our events consistently generate 300+ leads and a significant, trackable return on investment.
Maximum Platform Reach
Not just Facebook, use TikTok, Instagram, and messenger to use Facebook's full potential to reach 100,000+ local buyers. Our dealership marketing strategy dominates your market on social media.
Optimized Ad Campaigns
Our campaigns are geo-targeted to find in-market shoppers. We use compelling trade-in buyback deals and exclusive VIP vouchers to maximize engagement and show rates. Learn more about creating effective Facebook ads. We can have your campaign running in 24 hours or less!
Proven Sales Strategy
As your auto ad agency partner, we deliver 20-50 cars sold per event using our time-tested digital marketing and community engagement tactics. Check out our case studies.
Low Lead Volume & Engagement
Relying on generic strategies leads to low volume and engagement. Without a specialized BDC, leads go unanswered, resulting in a low show rate and wasted ad spend.
No Guaranteed Performance
Working without a performance guarantee puts all financial risk on the dealership. Many agencies promise results but won't back it up, leaving you paying for failure. Learn why dealership consulting matters.
Ineffective Ad Spend
Without deep expertise, marketing budgets are wasted on ads that don't reach the right audience or create urgency, leading to a poor return on investment.
Lack of Cohesive Strategy
Simply boosting a post isn't a sales event. Success requires a multi-faceted strategy with compelling offers and relentless follow-up, which general agencies often miss.
Untargeted Campaigns
Failing to target in-market shoppers or focus on high-value hooks like trade-in incentives attracts prize-seekers instead of real, qualified buyers. See how proper automotive advertising works.
Poor Communication
Many vendors provide no real-time feedback. Without a live dashboard or detailed ROI reports, it's impossible to know if your marketing dollars are actually working.
Learn more about our services and strategies:
Success Stories: Automotive Brands That Nailed Their Facebook Sales Event
Working with a specialized automotive advertising agency for our Facebook Sales Events completely transformed our digital marketing ROI. Their understanding of the car buying journey and Facebook’s targeting capabilities generated more qualified leads than we’d ever seen from digital channels.”ย
ย
Darric Sewell – Dealer Principal O’Fallon Buick GMC


Ready to Join Our Success Stories?
Discover how our automotive advertising expertise can help your dealership achieve similar results with a customized Facebook Sales Event strategy.
Facebook Sales Events, Lead Generation & Auto Shopper FAQ
Turn Social Traffic Into Showroom Profit Today!
The Ultimate Facebook Event = Results Delivered!
Set Records This Month! Contact Us Now!
Limited Spots Available. Join Dealers Nationwide In Setting Records With The Facebook Sales Event!
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