Facebook Marketplace for car dealerships can start a conversation. Willowood gives your store a dated Meta Sales Event: we run the Meta ads, our live US-based bilingual BDC sets appointments in our proprietary CRM, and you get a live login. Your team sells the cars.
BOOK MY DEMO CALL (843) 310-4108This page is for dealership owners, GMs, GSMs, marketing directors and independent owners.
Call to talk through your inventory, your market and your event dates.
Your store needs a plan for the visit.
Marketplace is useful for browsing vehicles and comparing asking prices. That can bring inquiries from shoppers interested in a specific unit. It also puts your inventory in front of people who are still comparing options.
A listing alone is not an appointment system. When the floor is slow, aged inventory is sitting and the month is behind, waiting for another message leaves too much to chance. If leads are going unanswered, more inquiries add to the backlog.
A Willowood Meta Sales Event gives local shoppers a reason to visit during set dates. Willowood runs the Meta ads. Our live US-based bilingual BDC works 24/7/365 in English and Spanish and sets appointments in our proprietary CRM. Your dealership gets a live login and sells the cars.
Meta’s dealer listing rules change. Check Meta’s current Business Help Center for eligibility and permitted business use. Do not build your plan around an old posting tutorial.
| Option | What it does | Who turns interest into a visit? |
|---|---|---|
| Organic Marketplace listings | Where permitted, listings let shoppers browse units and compare asking prices. | The dealer must answer inquiries, follow up and ask for an appointment. |
| Paid automotive inventory ads | Catalog-based ads promote individual vehicles. | The dealer needs a response process and someone responsible for current catalog information. |
| Google Vehicle Ads | This Google product promotes vehicles using inventory data. It is separate from Meta advertising. | The dealer handles inquiries through its chosen process. Willowood does not manage Google Ads. |
| Willowood Meta Sales Event | Willowood runs time-limited Meta ads to create demand for a dated dealership event. | Our live US-based bilingual BDC sets appointments in our proprietary CRM. You get a live login and sell the cars. |
Google describes its inventory-based format in the Google Vehicle Ads overview. Willowood provides the Meta Sales Event, not Marketplace posting or feed management.
An inquiry needs an owner, a reply and a next step. If nobody owns the conversation, the shopper can move on before your team asks for a visit.
Keep vehicle details and asking prices consistent with what your store can honor. Agree on the offer before promotion begins. Measure sold units and gross alongside appointment volume.
Use them when individual vehicles are the focus and your store has current catalog information and reliable follow-up. They give shoppers a specific unit to consider.
Consider an event when aged inventory needs attention or your month needs more showroom opportunities. Set the dates, align the floor and put live appointment setting behind the ads.
“An unanswered message never becomes a set appointment on its own.”
We don’t wait for traffic. We create it.
We give shoppers a reason to visit.
The local shoppers browsing Marketplace also spend time across Meta. Our event reaches that broader audience through Meta ads with a dated invitation and live follow-up. We create demand for a visit, then work the conversations toward set appointments.
Book your demo. We discuss your inventory, your market and your sales goals so the event has a clear job to do.
We set the event dates and build 10 to 20 ad creatives per event. Your campaign can be live in 24 hours.
Our live US-based bilingual BDC works 24/7/365 in English and Spanish. Our team has under 3 minutes average response and a 98.6% lead response rate.
Set appointments live in our proprietary CRM. Your live login lets you see the appointments and prepare the floor. Your team handles the visits and closes the deals.
The result came from a dated event.
The event produced 167 set appointments, 37 extra units and $128K gross. Those are the results of one event.
Use the demo to discuss how your store would handle the appointments, prepare for shows and measure sold units and gross.
We own the ads and appointment setting.
Every package carries a set appointment target. If we miss it, we keep working at no extra cost until we hit it.
Our live US-based bilingual BDC works 24/7/365 in English and Spanish. Your event has people responsible for answering and setting appointments.
Set appointments live in Willowood’s proprietary CRM. Your dealership gets a live login so your team can prepare for the visit.
We work with one dealer per market. Your demo is the place to discuss your market and event dates.
Willowood runs the Meta ads with 10 to 20 ad creatives per event. The campaign gives shoppers a dated reason to visit your store.
Willowood has 600+ dealer partners and a 90% rebook rate. We are a Meta Certified Business Partner.
Let’s talk about your store.
See what a dated event does with the same audience.
Get answers before you book.
See what a dated event does with the same audience. Willowood runs the Meta ads and sets appointments through our live US-based bilingual BDC. Your team sells the cars. Book your demo to discuss your store.
BOOK MY DEMO CALL (843) 310-4108